CREATIVE/DIRECTION/DESIGN
Package Design
Each puncture in the MFN monogram is unique — as idiosyncratic as the winemakers, growers and viticulturalists that made the wine happen. Disrupting the landscape of flat, predictable wine, each of their stories builds toward a larger one.
Original artwork was created with a pushpin, pressing through heavy Bristol paper, and subsequently photographed. The photography is then printed with a sculptured emboss that emulates the three-dimensionality of the source artwork.
/ Art Direction / Design / Print Production Management
// Photo Accreditation (of original source artwork) // Dina Mande